In The Know On Flow
A Note From Kevin Marsh
By now you have either participated in the ALS Ice Bucket Challenge, are tired of it, or quite likely both. I did mine about three weeks ago (abbreviated version here) and was more than pleased to be part of a viral social media phenomenon that produced so much good (ALS attributes at least $110 Million to the campaign).
As with all things popular and social media based, there have been detractors (aka haters) - those that endlessly look for what's wrong in anything that is ultimately good. I suspect many of these people are simply suffering from fatigue. They're tired of the seemingly endless stream of celebrities, everybodies, and nobodies (see above) getting a bracing dose of ice cold water poured over their heads. But what really alarmed me was the backlash that took hold from people that claimed ice bucket challengers were wasting precious water. I actually had a recently college educated person accuse me and my ilk of contributing to the drought in South America by dumping several gallons of water over my head and onto the ground. Maybe I shouldn't be surprised. There appear to be an alarming number of people that believe that once water is consumed, flushed, poured over your head, or otherwise used that it actually disappears like fossil fuel - never to be seen again. I wish I could spend a day on the floor with each of them at WEFTEC later this month explaining the wonder of the water cycle and how municipalities, businesses, and engineers work tirelessly to supply the world with its clean water needs.
While we're on the subject of videos, I'm excited to present our own video production that will help you better understand our fast growing Hach Data Delivery Services. If you are a municipality or industry that monitors sewer flow this is a service that is both improving sewer flow data quality and providing our customers tremendous savings in dollars and resources. Take a look.
Hope to see you at WEFTEC in New Orleans in a couple of weeks!
Until next month...
Vice President - Flow Sales
Hach Company Flow Meter Products & Services